Renaissance Asheville Hotel

Asheville, NC

The design DNA is indigenous to the Asheville lifestyle of the traveler, writer, artisans, hipster and outdoor enthusiast. 

The design captures the local influence of hula-hoops, drum circles, bicycling, glass blowers, weavers and authors.

Renaissance Asheville Hotel Patio

Honeybee

The hotel’s honeybee colonies add context to the design.

Renaissance Asheville Hotel Sign
Renaissance Asheville Hotel Bees
Renaissance Asheville Hotel Prefunction Seating

“Pre-Function-to-Courtyard” reimagined attracts guests, connects intimate groups, flows indoor/outdoor, inspires pop-up music, promotes signature cocktails. 

Renaissance Asheville Hotel Patio

Book Box

“Book Box” repurposes the former metal RH exterior sign.

Renaissance Asheville Hotel Lobby

Take a Seat

“Studio” cushy seating, vintage card catalogue table, curated shelves = cozy, raw, refined.

Renaissance Asheville Hotel Prefunction Room

Have a Drink

“Lounge & Bar” is true place-making with neighborhood flavor. Micro-brew display replaced wine display.

Clean Up

“WOW Washroom” is a mash up of gritty and glam.